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Ecom Logistics Launches Ecom NOW, Bringing Same-Day Delivery to Shopify Merchants' Own Storefronts

October 08, 2026 · Updated October 11, 2026 · Curated by 247ignite
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Top StoryEcom Logistics Launches Ecom NOW, Bringing Same-Day Delivery to Shopify Merchants' Own Storefronts

newswire.ca

Ecom Logistics has launched Ecom NOW, a same-day delivery service tailored for Shopify merchants. The service enables merchants to integrate a "same-day delivery" badge into their storefronts, influencing customer decisions before checkout. Merchants retain control over product eligibility, delivery zones, and branding, while Ecom Logistics manages the operational logistics. This allows merchants to offer expedited shipping without requiring additional infrastructure investments.

This launch follows Shopify's July 2026 integration with DoorDash for on-demand delivery. By adding Ecom NOW, Shopify expands its logistics ecosystem, equipping smaller merchants with tools to meet growing consumer expectations for speed and convenience.

Why it matters: Shopify merchants now have access to same-day delivery without relying on third-party marketplaces, directly challenging Amazon's dominance in fulfillment. This development pressures competitors like BigCommerce and WooCommerce to match these capabilities.

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